Interview⇒CLICK

Onitsuka Tiger presents 2025 Spring/Summer Yellow collection visuals featuring the brand ambassador MOMO from global group TWICE. The theme of the collection is “Urban Beats”. Inspired by youth wandering in a journey of exploration moving to the pulse of global urban beats, it depicts a raw and honest portrayal of growth in which vulnerability and…

Interview⇒CLICK

Onitsuka Tiger has introduced a new Category, the ‘ULTI RS™ Series’ which combines high fashion and sports. Developed with the brand’s 100th anniversary in mind, this series aims to redefine style and performance, offering a dynamic evolution suited to modern lifestyles.The ULTI RS™ Series will feature three models inspired by trail running, running, and basketball:…

Interview⇒CLICK

Interview⇒CLICK

Onitsuka Tiger has unveiled a new series, “DENIVITA,” inspired by denim.Special website：https://www.onitsukatiger.com/jp/en-gl/brand/onitsukatiger-mode/campaign/25ss/denimThis series, named "DENIVITA," combines "DENIM" with the Italian word for life, "vita." It reflects the brand's desire for people to live a brightly colored and vibrant life with Onitsuka Tiger's denim. Focusing on high-quality, Japanese-made denim, this unique series features iconic colors and…

Interview⇒CLICK

Interview⇒CLICK

Special website:https://www.onitsukatiger.com/jp/en-gl/brand/onitsukatiger-mode/campaign/25SS/astroboy2The second installment of Onitsuka Tiger’s collaboration with Astro Boy features garb with new graphics. The new art redresses Astro Boy in Onitsuka Tiger yellow boots in a switch from his emblematic red boots. He strikes charming and lively poses as he enjoys his new digs.The digs featured include hoodies and t-shirts based on…

Interview⇒CLICK

As Onitsuka Tiger celebrates its 75th anniversary year by looking back on the path it has taken since its inception in 1949, it announces a collaboration with established Parisian Maison PATOU which also celebrates its 110th anniversary year! This collection mixes the charm of these two heritage brands through a modern approach. Collaborative items will…