Onitsuka Tiger Collaborates with PATOU

As Onitsuka Tiger celebrates its 75th anniversary year by looking back on the path it has taken since its inception in 1949, it announces a collaboration with established Parisian Maison PATOU which also celebrates its 110th anniversary year! This collection mixes the charm of these two heritage brands through a modern approach. Collaborative items will be sold from November 20, 2024 in 15 countries at some Onitsuka Tiger stores and online.
Special website: www.onitsukatiger.com/jp/en-gl/p/patouxonitsukatiger
The Patou X Onitsuka Tiger collection has been conceived to colour Paris and diverse principal cities during the Christmas holiday season! This will be an alluring lineup which merges a sense of playfulness with refined designs.
Onitsuka Tiger’s iconic MEXICO 66 with its elegant silhouette is adorned with Patou’s grosgrain ribbon over the Onitsuka Tiger stripes. Patou’s signature pink highlights the pink and black limited edition model. Onitsuka Tiger’s renewed tiger motif is boldly featured on the shoe charm. The charm is a removable detail that can be arranged freely in line with your preference.
MEXICO RINKAN is a relaxed, casual boot. A luxurious pink is accented against a soft beige. The back tab is embroidered with Patou’s iconic details and the grosgrain ribbon adds a sense of playfulness to an elegant mood.
Then there is the smart and stylish MEXICO 66 BALLERI¬¬NA inspired by ballet shoes. Grosgrain ribbon adorned over the Onitsuka Tiger stripes will create an elegant mood. Patou black and pink are the key element and the double strap draws the eye.
The collection includes apparel employing Patou’s iconic pink and grosgrain cloth such as a hoody, t-shirt, and baseball cap. The essence of Onitsuka Tiger has been thrown into a new take on things that merges the allure of the two clothing brands.
Clothing items in this collection are unisex and feature a special collaborative logo. They are one-of-a-kind items that reflect the identities of both brands.
The collection will start going on sale from November 20, 2024 in 15 countries at select Onitsuka Tiger stores and online.
Participating stores: Onitsuka Tiger Omotesando among 18 other stores in Japan and at the official Onitsuka Tiger online store.
PATOU X ONITSUKA TIGER Special Installation:
“Sleepover at L’appartement PATOU Tiger”

An immersive installation “Sleepover at L’appartement PATOU Tiger” will be held during the Christmas holiday season where guests can experience a worldview inspired by this collaboration. This is a virtual reality environment in which teenagers from Paris and Tokyo share a room in a small apartment. Guests are drawn into this scenario in which the kids share their cultures with one another. Please drop by to see this whimsical space packed with the essence and cultures of France and Japan where these brands have their roots.
Event name:
Sleepover at L’Appartement Patou Tiger
Period:
November 20 – December 22, 2024
Operating hours:
Monday thru Saturday from 11:00am – 8:00pm
Sunday from 12:00pm – 6:00pm
Address:
Onitsuka Tiger Regent Street, London Flagship (249-251 Regent St., London W1B 2EP, UK)
Admittance:
Free admission, advance reservations only please (first come first served)
Reservations can be made starting from November 12, 2024.
Book a reservation in advance at the following website:
https://onitsukatiger.superbexperience.com













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