Onitsuka Tiger Collaborates with Kaneko Optical
to Sell Limited Edition Eyewear Suffused with Japanese Craftsmanship
Flat Top, Clear Sunglasses for a Stylish Look
The Japan-born fashion brand Onitsuka Tiger blends fashion and sports, heritage and innovation to produce contemporary collections.
Onitsuka Tiger will sell limited-edition sunglasses produced in collaboration with Kaneko Optical. Established in 1958, Kaneko Optical is a Japanese company with a long history of craftsmanship in the manufacturing of eyewear frames. It has brought diverse masterworks into the world for which it has garnered high acclaim.
The collaborative merchandise to be sold are the iconic clear-frame sunglasses that were showcased at Milan Fashion Week in February.
They employ clear lenses that highlight the “shadows” which is the theme of the 2022 Fall/Winter Collection. They are finished to give a clean and noble impression. The lenses are of three colors: clear, cool blue, and fashionable yellow. The frame is made of acetate for a glossy feel and superior impact resistance. They are a colorless and transparent design.
The sunglasses feature a straight-line flat top and volumy lenses which cover half your face. Their unique shape produces an intelligent and contemporary ambience. They match a volumy sweater or casual getup, and accent any ensemble.
They are planned for sale from September 9, 2022 at nationwide shops and the Onitsuka Tiger Online Store.
■Kaneko Optical Co., Ltd.
Kaneko Optical was established in 1958 for the sake of eyewear wholesale. It later undertook planning, design, and retail sales with a focus on original brand merchandise. The company produces quality eyewear in the backdrop of the eyewear production capital of Sabae City. Today, the company has three factories within Sabae City, 72 domestic shops, and two directly managed overseas shops.
Innovation is born from honing tradition. Built on a foundation of superb and uncompromising craftsmanship cultivated in Sabae City, Kaneko Optical has built up a supply chain management from production to sales that has made it an industry leader.