To celebrate the launch of the new denim inspired ‘DENIVITA’ series, Onitsuka Tiger held events across seven regions, including Japan, South Korea, Singapore, Malaysia, Thailand, Taiwan, and Australia. The celebration events captured the vibrant spirit of the 1980s rock scene, creating special moments with Onitsuka Tiger denim.

The events will also take place after February in other regions, such as China, Hong Kong, India, and the UK. For more information, please visit the special page.

Special Page：https://www.onitsukatiger.com/jp/ja-jp/brand/onitsukatiger-mode/campaign/25ss/denim

‘DENIVITA’ Launch Event in Omotesando, Tokyo

On January 29th, an exciting event took place in Omotesando, Tokyo, featuring a performance by Gliiico, a band that was born and raised in Canada and has Japanese roots. The lineup also included five DJs: Kenji Takimi, Monkey Timers, SAMO, Sakura Tsuruta, and kikiorix. Over 700 attendees came together to celebrate the DENIVITA series through music and entertainment.

Gliiico

Celebrities, including actresses Hohomi Nasu and Nagisa Sekimizu, as well as HAYATO and NAOYA from ONE N’ ONLY—who have previously appeared in Onitsuka Tiger Magazine—attended the event, each showcasing their unique styles while enjoying the DENIVITA collection.

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  Hohomi Nasu

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  Nagisa Sekimizu

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  HAYATO and NAOYA from ONE N’ ONLY

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HAYATO and NAOYA from ONE N’ ONLY