Color your ‘vita’ with ONITSUKA TIGER DENIM
A series featuring Japanese-made denim, brightening your ‘vita’ (life) with vibrant colors.
Iconic designs and colors will turn everyday moments into something special.

  • CARGO DENIM PANTS

    2 COLORS

    MEN

    WOMEN

  • REGULAR DENIM PANTS

    3 COLORS

    MEN

    WOMEN

  • WIDE DENIM PANTS

    3 COLORS

    MEN

    WOMEN

  • BAGGY DENIM PANTS

    2 COLORS

    MEN

    WOMEN

  • DENIM SHORTS

    2 COLORS

    MEN

  • DENIM BUTTON DOWN SKIRT

    2 COLORS

    WOMEN

  • DENIM JACKET

    2 COLORS

    MEN

  • DENIM BLOUSON

    2 COLORS

    MEN

  • DENIM BLOUSON

    1 COLOR

    WOMEN

  • DENIM SHIRT

    1 COLOR

    MEN

  • TIE-DYE HOODIE

    2 COLORS

    MEN

  • TIE-DYE HOODIE

    1 COLOR

    WOMEN

  • OVERSIZED GRAPHIC HOODIE

    1 COLOR

    MEN

  • OVERSIZED GRAPHIC DRESS

    1 COLOR

    WOMEN

  • SS TEE

    2 COLORS

    MEN

  • SS TEE

    2 COLORS

    WOMEN

  • GRAPHIC TEE

    2 COLORS

    MEN

  • GRAPHIC TEE

    2 COLORS

    WOMEN

  • TIE-DYE SS TEE

    1 COLOR

    WOMEN

  • TIE-DYE SS TEE

    1 COLOR

    MEN

  • TANK TOP

    2 COLORS

    MEN

  • TIE-DYE TANK TOP

    1 COLOR

    WOMEN

  • TRACK TOP

    2 COLORS

    MEN

  • TRACK PANTS

    2 COLORS

    MEN

  • OVERSIZED TRACK TOP

    2 COLORS

    WOMEN

  • TRACK TOP

    2 COLORS

    WOMEN

  • TRACK PANTS

    2 COLORS

    WOMEN

THE CRAFTSMANSHIP
BEHIND DENIVITA DENIM

The encounter between Okayama denim and Onitsuka Tiger.
From this union emerges a style cherished across generations.

A Passion for Yellow
Indigo blue is carefully washed away, then layered with yellow.
A delicate process that preserves the depth of indigo while allowing yellow to radiate vividly—creating a singular hue that cannot be replicated.

A Commitment to Made in Japan
From preparing the fabric to guiding the needle, the mastery and aesthetics of artisans bring a distinctive character to every piece of denim.

Onitsuka Tiger denim, woven with Japanese skill and sensibility. Experience its unique allure.